Names you can actually use

Naming a company should be exciting. Instead it usually ends with a founder discovering — often after they've incorporated, bought the domain, and printed the cards — that someone already holds a federal trademark on the name, or that an LLC in another state registered it years ago. The rebrand that follows is slow, expensive, and entirely avoidable.

RareName exists to catch those conflicts up front. When you search a name, we run four checks at once:

• Domain — live availability across your chosen extensions (.com, .ai, .io, and more).
• Federal trademark — a live search of the USPTO database for conflicts in your category.
• Web presence — whether an existing brand already dominates the name online.
• State registries — a direct, free deep-link to the right Secretary of State so you can confirm no entity already holds the name where you'll form.

Only names that clear the automated gates are shown to you — so the shortlist you see is one you can build on. The core checker is free to use, no account required.

And once you're named: get found by AI

Naming is the first findability problem. The next one is newer: more and more customers don't open Google and scroll — they ask ChatGPT, Perplexity or Claude for a recommendation and go with the answer. If those assistants can't read your site, you simply don't come up for the people who never knew your name in the first place.

Our AI-visibility check scores how findable your site is to AI engines and shows exactly what's holding you back — from a crawler that's accidentally blocked, to pages AI can't read, to a site that never says plainly what you do. You can fix it yourself with the report, or have us handle it for you.

Who's behind RareName

RareName is built and run by a small, founder-led team that has felt the naming problem firsthand. We're reachable directly — if you have a question, a bug, or a name story to share, get in touch.